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Marketing Program |
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| See also: | About Marketing Department Information |
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The marketing program is designed to provide students
with the tools necessary to implement marketing strategies and policies.
The program provides an optimum balance between theory and practice.
Due to the designed flexibility of the program, students have the
opportunity to tailor a marketing program of study to best fit their
individual career interests.
Career Opportunities Marketers are in demand as the field of marketing is pervasive in our society. It is a critical function in all organizations. Examples of fields seeking marketing professionals are: e-business, advertising, business-to-business marketing, consulting, international marketing, marketing research, retail management, sales and sales management, supply chain management and transportation. Shippensburg marketing graduates are sought regularly by employers, and they are also well prepared for further pursuit of their educations at top graduate schools across the nation. For additional information: S.U.
Undergraduate Catalog (See Section 2, John L. Grove College of
Business) |
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